Smartphones provide an ideal shopping personal assistant, allowing people to locate nearby stores, restaurants, and even browse products and reviews. In an era of content overload, consumers have come to value dynamic information, tailored to our immediate context and curated by communities we trust. Even free apps can deliver a great level of service when advertising is relevant and integrated into the overall experience. Yelp's CEO and Co-Founder will put on his Head of Product hat to explore how they designed their app to enable users to not only find and connect with local businesses -- but also to close the loop on local business transactions.
Speaker
Jeremy Stoppelman, CEO & Co-Founder, Yelp
Moderator
Devindra Hardawar, Lead Mobile Writer, VentureBeat
No comments:
Post a Comment